Swiss Miss Hot Chocolate

Swiss Miss is a popular hot chocolate brand in the US.
Our task was to create a campaign that would encourage people to keep drinking hot chocolate in summer.

The heat makes people lose their heads in the summer. So we wanted to remind people that the best way to stay cool, is to keep your mind cold.

We turned Swiss Miss into the ultimate ice cold Winter Therapist - serving up the chill factor all summer long.

Winter Therapy